Start with both checklists
Your Steamworks app has separate checklists for Store Presence and the game build. Complete both and submit the store page for review before submitting the build.
Leave time for review
Valve lists typical store review time as 3–5 business days and recommends submitting at least 7 days before your intended page publication. Allow time to address feedback.
Prepare the build
Upload a mostly final build to the default branch. It should include the features described on your store page. Complete the build checklist and request its review.
Check release readiness
The store page must be approved and publicly Coming Soon for at least two weeks, and the build must be reviewed. Check Steamworks for any other outstanding requirements.
Launch when ready
Approval does not launch the game automatically. An authorized team member completes the release controls in Steamworks at the intended time.